Top Business News

Adobe Just Made Video Editable as You Watch. Why Critics Are Freaking Out

Project Live Set lets creators swap subjects, scenes, and camera angles in real time. Critics say brand trust dies next. As a director, I say the line between story and testimony matters more than the tool.

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Brands Are Turning Skims’ Advent Calendar Trash Into Treasure With This Cheeky Social Media Trend

Kim Kardashian’s brand faced fierce backlash over its $148 trinket box—giving rival companies an open invitation to run real-time parody campaigns.

The Next Digital Gold Mine Isn’t Content. It’s Paid Participation.

As consumers shift from paying for access to paying for participation, businesses have an opportunity to capitalize.

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She Refused to Pay $1,200 to Preserve a Wedding Bouquet. Her Solution Became a Business

What started as a gift for friends soon became a growing business. Now its founder is focused on giving back.

Small Businesses Can Now Claim a Free ChatGPT Profile to Reach Customers. Here’s How to Set It Up

Businesses in ChatGPT is a feature designed to help business owners get their products discovered in the AI chatbot.